A Purpose-Driven Entrepreneur’s Guide to Creating a Simple + Sustainable Marketing Plan for 2021


Hey there friend,

One of the ways to work smarter – not harder – in your business is to create a Marketing Plan for the next 12 months. 

The trick? 

Keep it simple, and make sure it’s easy to implement.

In this guide, you’ll find:

– 6 basic elements to include

– helpful definitions so you’re clear on what to include in your plan

– 2 examples that highlight the key elements

– links to even more resources

More Resources to Create a Tailored-to-You Marketing Plan for 2021

The Companion Checklist (with the cute bird)

My 2021 Simple + Sustainable Marketing Plan

The 5 Ways to Keep Your 2021 Marketing Plan Simple + Sustainable Class

The Find My Alignment Kit

Ask Yourself These Questions Before You Jump Into Action

Questions to ask yourself

Marketing is Like a Lamp:  My Conversation with Rob Oliver

The Simple + Sustainable Marketing Plan Tutorial

simple sustainable marketing plan

The Simple + Sustainable Marketing Plan Template

marketing plan template

Here’s what to do if you need help to create your 2021 Marketing Plan.

Rather not figure it all out on your own?  Need some support to make the best choices for YOU?

Reach out to me.

You can send an email to [email protected] and let me know you might need some help.  Or, book a Clarity Call so we can talk through your situation.  At the end, I’ll make a recommendation to you – it could be that we work together – or it could be a referral to another resource.


Set yourself up to take focused, purposeful action this year with a tailored marketing plan – that’s easy to implement.

・a 30-ish day private coaching experience・


Contact Mary Strachan
I’m Mary – purpose-driven entrepreneur, marketing strategist, permission-giver, and Certified Ambassador for the Alignment Grid™.

For me, amplifying your impact is not about reaching 6-figures or following the latest trend in marketing.  It’s about defining your vision, your goals and your priorities in the form of a simple, strategic, and sustainable plan, and then taking focused steps to make it happen.  

I’m probably different from any other coach or strategist you’ve come across, because I’m not going to teach you a one-size-fits-all approach to business growth.  Instead, my mission is to help you discover the best way forward for YOU, so you can confidently get on with the business of changing lives.  

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