by Mary Strachan | Marketing, Planning, Simplicity
When you’ve got your marketing plan for the year all laid out, ready to go, it’s tempting to jump right in and start checking off the boxes of your to-do list. But before you do, there’s one last step I’d like you to take. It’s...
by Mary Strachan | Marketing, Planning
A few years ago, I interviewed purpose-driven entrepreneurs about their thoughts and feelings on making plans in their business. The majority said they believed having one would help them. I couldn’t agree more – there are some definite perks of a plan....
by Mary Strachan | Marketing
In my interview with Key McKay, she asked me for a quote that summed up entrepreneurship. My answer? “Freedom and responsibility.” It seemed to sum up everything we spoke about in our conversation – from how to convert a skill into a business to why I say...
by Mary Strachan | Marketing
There’s a little guy who lives on our street – I’d say he’s a 5-year-old bundle of curiousity. I’ve got a soft spot for him because he’s smart as a whip and if I’m honest, he reminds me of our son when he was that age –...
by Mary Strachan | Marketing
Ever wondered what to do if your marketing isn’t working? If you asked me for my thoughts on the topic, here’s what I’d suggest. STEP ONE Decide how important it is for you to resolve your marketing challenges right now. To do that, answer this...